ISM is honored to be recognized as one of the 10 Most Promising Digital Experience Consulting Companies in 2018, awarded by CIO Review Magazine. In the January issue of CIO... read more →
69% of decision makers use social media for purchase decisions. 90% of buyers trust peer recommendations. 94% of B2B buyers conduct online research before making purchase. Companies including Amazon and... read more →
by Barton Goldenberg According to an IDC estimate, the spending on digital transformation initiatives will exceed $2 trillion in 2019. With this level of investment, it is concerning that less... read more →
By Kathy Barton 80% of knowledge management projects underperform. Why? Information gets loaded into a database, but then quickly gets outdated. It’s hard to maintain, and it tends to be... read more →
By Barton Goldenberg How well does your company nurture its sales leads? Prospects at all stages of the buying journey are interacting with your brand. They’re visiting your website, attending... read more →
By Kathy Barton Everyone gets frustrated with customer support. You’ve probably found that they are limited in what they can do and what they offer. Traditional, siloed support solutions usually... read more →
By Kathy Barton A branded social media community is like a private Facebook community, where you own the content, define the rules of the road, and moderate and curate the... read more →
